My Best Advice on Pricing
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I get asked all the time from coaches new and experienced about how to price their offers. When is it time to raise your prices? When should you not raise them? I have the answers to these questions and I’m sharing them with you this week.
Your pricing is a reflection of the demand you command for your coaching expertise. But, this isn’t how most people think about pricing. They usually tie it into their value as a coach and what other coaches are charging. My philosophy on pricing addresses this, and three other principles I encourage you to adopt.
You can save yourself so much time, heartache and failure just by listening in today and applying what you hear. I share how I think about pricing in general and how I advise my clients to set their prices. Find out when to raise them, when not to raise them, and how to know when you’ve set the right price. I really do think that I have the best approach, and when you start to implement this philosophy, you will too.
If you want to dive deeper and do the work of unearthing what makes you unique, and you want a step-by-step process for showing up in a way where people look to you as the authority and expert, whether without a niche or a very specific one, I would love to invite you to join my marketing training program, Joyful Marketing. Click here to find out more and I can’t wait to see you in there!
What You’ll Learn from this Episode:
Why your pricing shouldn’t reflect your value or the value of your coaching.
When you should consider working for $0.
The operating principle for pricing that I teach all my clients.
The fastest way to make the most amount money.
When you should and should not raise your prices.
Why you should avoid calling your prices “cheap” or “expensive.”
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