I don't try to "break" the model, or add to it, or subtract from it, or turn it into something different.

I deeply respect the model as it is taught by its creator, Brooke Castillo. 

However, I have some really funky ways of playing with it, which I have found to:

• take me beyond my cognitive brain and into my unconscious programming,

• feels super liberating and playful, and; 

• most importantly for me, creates space for magic and spirituality to enter in.

It's good stuff. Then why call it a "heresy"? It's not because I'm challenging the model. 

It's because I'm challenging the way we look at it and use it habitually.

Also, I'm being cheeky. And I think being cheeky is a great way to approach thought work, because the more we can lighten up about it, the more flexibility we have to change and evolve.

“I LOVED your presentation! I didn't really know about the Model before signing up, but you made it easy to understand, and I agree so much with everything you said! 

Thank you so much for making your class affordable.

You made it easily in reach for anyone to come and learn from you. I am grateful for the opportunity and so glad I seized it!”

- M Theora

“This explains so much that I learned when I started my first business 6 years ago...

but I was probably not really processing the trauma responses.”

- Safina Jamal

“Just bought Joyful Marketing. I can't continue without this work. This feeling. This healing. Omg I can't wait any more.”

- Rachel Shumway

“Simone, I LOVED learning your approach to the Model. Your suggestion helps me see how I actually get very judgemental of myself within my models. NOW I can recognize the judgement and remember to be on my side instead!”

- Lori Donnelly

“Wow. Your ideas on Model Heresy have given me such peace and focus.

I am currently being certified through LCS and LOVING it, though I’ve been wondering how my spirituality ties in, as ultimately feeling a strong connection with the Universe and co-creating with the Universe to me is what’s most worth pursuing and most worth sharing with others.

You tied it all together!”

- Laura Darrah Calvert

“I LOVE THIS HERESY!

Been playing with it since Simone first planted the idea in my head. Total game changer.”

- Janette Dalgliesh

“I loved the class, I feel more trauma informed and view myself more kindly.”

- Parul Mahajan

“AMAZING ah-ha moments about trauma and marketing. I was laughed at in front of my class when I was 4 which has impacted me throughout my career/life. Such a relief to finally have that correlated to business! I would like more of this work… ”

- Robin Bender-Hanover 

“Model Heresy completely changed the game! 

Gives me SO MUCH GRACE thinking thoughts that I know don’t serve me. Of course I’m thinking them! I’ve been swimming in a pool of patriarchy, misogyny, sexism, and racism...totally makes sense! 

THANK YOU! I didn’t even realize I needed to take the time to REALLY sit with the emotion inside my body and let my system know we are safe. I had no idea.”

- Brittany Bradshaw

“OMG this is fantastic. I’m new to the model but getting so much out of this!”

- M

“This is so mind blowing good?! My head and heart have exploded.”

- Amanda Kingsley

“Model Heresy launched my ass into a new stratosphere in my business the next day! Helped me get unstuck after several months!”

- Machele Galloway

 ... but I have never taught them before.

Not in my podcasts, not in my paid program, and not even in my mastermind. 

You'll be among the first to learn it.

I guarantee it will dramatically change the way you do thought work and create results.

If you've been stuck in a thought work loop in any way, this is where you want to be.

“I loved loved loved your presentation. It is exactly how I’ve been feeling for the last many years of practicing yoga, meditation, Ayurveda, self-study. To see you put it into the model was fantastic. 

It boosted my confidence in my message. It helped me clarify some things that had been a bit foggy.  It was beautiful. 

You see how humans work. And you cut through the BS. With generosity and kindness and WITHOUT SHAMING. 

I hope you’ll do more of this because it’s THIS message that we need to hear and explore so that we truly can be fully present with ourself and others. As much as we can be at any given moment!”

- Paula

“Thank you for your class the other day. I got some real juicy nuggets and A HA moments, including how I’ve so often dismissed using the model because it just seems, well, so simple and systematic. But I see that maybe this has been a sneaking way to not delve into things my mind doesn’t want to be changed on.”

- Caroline Knight

“I will definitely be using this concept when self coaching.”

- Andrea Whitcher-Johnstone

“I beyond loved this class. It was a game changer. YOU are AMAZING and I am so thankful for you and all your content. I feel like Brooke gave me a key to the universe and you gave me another key via this class. Thank you!!”

- Kimberly Jarman

“The class just gave me so much permission to meld my beliefs, preferences and personality with the model.  I think initially there was always so much fear in doing it “right” that it took up so much energy that I didn’t have time to notice that I was using the model as a way to change myself, not love myself - HUGE!! 

I really appreciate the trauma acknowledgment because that explains so much!  This is critical.  So many of us have unprocessed trauma and I don’t think that term is used enough.  

Thank you thank you thank you!”

- Jaimie Topinka

“Thank you immensely for offering this course. It was a real treat to be in your audience. The biggest shift in my thinking about self-coaching is the vast space you identified between C and T, specifically how you analyzed the movement between C and T as "not logical" as compared to the logical moves down the model. Then, in this space, having the question "Whose bullshit thought is this?!" is supremely delightful.”

- Debra Ballentine

“I loved the Heresy call sooooooo much! Thank you so much for sharing this with everyone! I thoroughly enjoyed it and definitely feel like I can be more playful and create more joy with my models now.”

- Emma Tempest

“I was blessed to enjoy your Model Heresy webinar live last week. It absolutely connected the dots for me. The energy from that session stayed with me and fueled my creativity for days.”

- Erin Donley

“Thank you so much for this master class. I am an LCS coach in training and your explanation on the F line, Heresy #3 and #4 made it sooooo clear. I have a lot of resistance to experiencing trauma, specifically doing the worksheet "the worst that can happen" because I think that thinking about negative stuff and therefore feeling those negative feelings attracts more of that negative stuff (Law of attraction) that I don't want to experience unnecessarily by doing a worksheet exercise.

This heresy has helped me open up to "flexibility" by experiencing my current existing feelings. AND I love that you are able to combine the spiritual part which in my opinion we cannot ignore.”

- Yasmin Riviera

“Thank you thank you for the class, amazeballs.

 I understand now why the model wasn’t working well for me! I was in the mud too much with myself. Judging. I need to be the observer, the intimate/kind one to myself.

 THEN I can get shit done :)”

- MarLisa Hollands

“I have learned to meet myself with compassion. I'm no longer trying to fix myself, I am creating an opportunity to become more intimate with myself. As a life coach, sure we "say" we know this, but the Model Heresey blew the doors off this shit!”

- Brandy Williams

“This was a missing piece for my self coaching.”

- Adrienne Ottenberg

Logistics: 

• You'll get access to the replay of the full 90-minute secret class.

• I will teach you all the things, and you'll have the opportunity to listen to the recorded Q&A and coaching.

• You will get a mini PDF workbook to keep.

• You'll have lifetime access to the replay, so you can watch it at your own pace and come back to it whenever you want.

• You'll get a sneak peak at the kind of heretical and wildly effective work we do in Joyful Marketing.