A better question for wording your offer
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If you’re currently trying to perfect your offer or niche statement, attempting to convey the what of your business in the most concrete, forever-and-ever kind of way, I’ve got a little love note for you today, my friends. This especially applies to those of you in the beginning stages of your business-building journey, but really, no matter where you might be right now, I urge you to listen in closely.
I’ve been there. Trying to get that business statement right, feeling like you’ve got it down, then immediately second-guessing it is not only a waste of your time but an immense drain of your energy too. But instead of asking yourself what the perfect offer statement could be, I’m inviting you to ask a much better question that gets you in the spirit of self-discovery.
Join me on the podcast this week as I urge you to stop getting caught up in the minutia, and instead look at the big picture view of your business and truly see how much potential there is for growth and evolution. Using the question I’m offering to you today is going to help you serve with the gifts you have to bear and allow your business to fully stretch its wings in the world.
If you want to dive deeper and do the work of unearthing what makes you unique, and you want a step-by-step process for showing up in a way where people look to you as the authority and expert, whether without a niche or a very specific one, I would love to invite you to join my marketing training program, Joyful Marketing. Click here to find out more and I can’t wait to see you in there!
If you want a shot of fresh inspiration and actionable tips to improve your marketing every single week, sign up to my email list. By signing up, you’ll receive my free e-book called 20 Unsolicited Copy Tips, so get on it!
What You’ll Learn from this Episode:
Why spending time perfecting your offer statement isn’t the most useful thing you can do for your business.
A much better question that I want to offer to you if you’re ruminating over how to word your business statement.
What you’re giving up when you choose the certainty and comfort you think you’ll have when you come up with the perfect offer statement.
Featured on the Show:
Sign up to my email list and receive my free e-book called 20 Unsolicited Copy Tips!
If this episode is making you think, I would love if you could share your thoughts with me over on Instagram!
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