How social media algorithms really work with Billy Seol
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Are you worried about social media algorithms just like everybody else? Do you wonder how to beat them? How often do they change and what impacts how they change? Is it wise to completely ignore it? Or, are there things we should know and be keeping up with to gain an advantage?
Whether you’ve experienced extreme highs and lows or never really took off with algorithms, the world of social media algorithms can feel like a puzzle you just can’t quite figure out. That’s why this week, I’m speaking to software engineer, life coach, and algorithm expert (who also happens to be my little brother) Billy Seol, who is here to clarify what the heck we should do about it all.
Join us on this episode as Billy gives us the lowdown on how social media algorithms really work. He’s sharing the dangers of chasing the high of algorithm spikes, why he recommends the Garbage Post Challenge for finding ways to show up that feel meaningful and fun, and the reality of what healthy business growth looks like.
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What You’ll Learn from this Episode:
Why recommendation engines are meaningful when it comes to algorithms.
The reason tech companies randomize their feeds.
Some of the most algorithm-heavy engines and some of the least algorithm-dependent engines.
What happens when you’re driven by the motivation of being favored by social media algorithms.
Why so many people don’t focus on the basics of growing a business.
How to approach an algorithm spike.
Why Billy thinks the Garbage Post Challenge is useful.
What gets in the way of your voice truly shining through on any social media platform.
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