How to design 1:1 coaching offers

 
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A question I received recently is one I’ve been increasingly noticing in the coaching industry. Someone asked, “It seems like everybody is doing programs and courses nowadays. Is anybody doing one-on-one coaching anymore?” Well, my answer is heck yes, and there are so many people out there seeking it out.

I’m a huge believer that we’re all here to build a strong foundation for a lifetime of work that will leave an impactful legacy. Even though you might have been led to believe programs or courses are the magic answer to as much income as possible in less time, the truth is this is just a myth, and it’s a myth that needs to be debunked if you want to create amazing results for both you and your clients. 

Tune in this week as I share my philosophy on how to design your 1:1 offer. I’m offering tips for doing this at every stage of your business, whether you’ve just started out or have a consistent client roster on the go. You’ll learn the decision-making pitfalls to avoid, and how to know if you’re currently selling the wrong offer. 


If you want to dive deeper and do the work of unearthing what makes you unique, and you want a step-by-step process for showing up in a way where people look to you as the authority and expert, whether without a niche or a very specific one, I would love to invite you to join my marketing training program, Joyful Marketing. Click here to find out more and I can’t wait to see you in there!

 
 

What You’ll Learn from this Episode:

  • Why the notion that courses or programs are an easier way to make money is a myth. 

  • The offer that will make you the most amount of money. 

  • How I define the early stage of entrepreneurship. 

  • The decision-making pitfalls to avoid as you design your offers.

  • How to know if you’re designing and selling the wrong offer.

  • My philosophy on how to design your 1:1 coaching offers.


Featured on the Show:

  • Sign up to my email list and receive my free e-book called 20 Unsolicited Copy Tips!

  • If this episode is making you think, I would love if you could share your thoughts with me over on Instagram!

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