How to create success with flexible pricing with Cara Kovacs, Keli Lyn Jewel, and Becca Rich
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A few weeks ago, I shared my decision to turn my flagship program, Joyful Marketing, into a flexible three-tiered pricing system, and I’ve since received so many questions about it from those of you who feel inspired to do the same in your businesses.
If you’re wondering how you can incorporate more equity by serving people in different financial circumstances without having a multi-million-dollar business, and you want to see more examples of this in the world, you’re in luck. I put out a call for people who are profitable in their businesses with a flexible pricing structure, and Becca Rich, Keli Lyn Jewel, and Cara Kovacs answered that call.
Listen in this week to hear Becca, Keli, and Cara’s reasons for having sliding scale pricing in their businesses, and how their motivations perfectly illustrate that there are no rules when it comes to how you want to run your business. They’re sharing their experience of flexible pricing in their businesses, and their advice for anyone who has the desire and capacity to be radically inclusive and accessible.
The next round of the Best Fucking Coaching Course Ever Created starts September 2023. This is for brand-new coaches who have never taken coach training before, and seasoned coaches who want to radically update their skillset. Every single person who calls themselves a coach deserves the revolutionary ideas and processes we teach inside, so click here to sign up right now!
What You’ll Learn from this Episode:
Becca, Keli, and Cara’s experience of having a flexible pricing structure in their businesses.
Why they decided to have a sliding scale model.
Becca’s process for calculating how much revenue she needs to have a slicing scale.
What your freedom number means, and how to figure out what yours is.
How Keli landed on letting her clients decide how much they pay her for coaching.
Their advice for anyone who wants to try sliding scale pricing.
Why having an alternative pricing model has been healing to us.
Featured on the Show:
Sign up to my email list and receive my free e-book called 20 Unsolicited Copy Tips!
If this episode is making you think, I would love if you could share your thoughts with me over on Instagram!
I would love to invite you to join my marketing training program, Joyful Marketing. Click here to find out more and I can’t wait to see you in there!
Cara’s free class on pricing models for offers
The Antiracist Business Book by Trudi Lebron
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